Product manager (кардио)

по договоренности
Москва
Опыт работы не важен

Job Responsibilities:

  • 1. Strategic planning
  • Develop brand/market strategy (5 years strategy and LRP)
  • Develop 1 year marketing plan and 1 year financial plan
  • Develop cycle plans and contingency plans
  • Perform forecasting and budgeting: plan, update and monthly ADS
  • Use monitoring data to feedback and propose strategic planning/tactics
  • 2. Project Management
  • Translate strategy into key implementation milestones, communicate clearly and allocate responsibilities to cross functional member teams
  • Manage interaction with sales (SM/DM): “sell”-strategy and marketing plan
  • Orchestrate/manage the process to ensure execution of marketing plan within cross-functional teams: continuous interaction and regular checkpoints to review/discuss progress, proactively develop own network and identify new sources to gather information
  • Ensure timelines are met and financial results are maximized
  • 3. Monitoring
  • Constantly assess effectiveness and ROI of tactical initiatives implementation:
  • Measure customer response/effectiveness
  • Manage promo expenses and resources mix
  • Monitor KPI’s (sales, MS, price, SFE, clinical trials progress, supply)
  • Monitor competitive activities and strategies (analyze key market data)
  • Get data to feedback and propose strategic planning/tactics adjustments
  • 4. External customer development
  • Identify key customers at each step of patient flow/product value chain (physicians, patients, KOLs, etc)
  • Develop and implement plan to build relationship with key customers and influence them
  • Identify opportunities to align brand and customer goals (new business development)
  • Optimize customer synergies to develop brand/market advocates
    • Work Environment:

    • Financial Security
    • Recognition & Rewards
    • Personal Growth & Development
      • Requirements:

      • University degree
      • Experience in the pharmaceutical industry not less than 2 years, specifically in marketing
      • Fluent English
      • Good command of PC (good knowledge of Excel and Power Point)
      • Prior Business Degree or Marketing qualification
      • Commercial PM experience
      • Medical or Pharmaceutical Degree
        • Тип занятости:

          Полная занятость, полный рабочий день, у работодателя

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